Once you’ve released your music the focus usually shifts to how to ensure you are generating earnings. You’ve told everyone where they can find your release(s), and you’ve been playing it non-stop and sharing on all your Social Media platforms.
There are several factors that determine how much, if anything, is paid per stream. These include:
- The music service that the release is being played from
- The type of plan the listener has (free, subscription, etc)
- How long the track is listened to
- The country and/or currency where the play is being generated
- If the track is being repeated in a certain time span
Many services require that a song be played for 30 – 45 seconds for it to be counted as a stream, like Spotify and Apple Music. While there are certain services, like Facebook, consider a track to be a play or consumed after just 3 seconds.
There are some music services that when playing your release from your account then it won’t count towards your stream count.
Since this can all be so complicated, let’s simplify as much as possible using one question:
How many streams/plays/consumptions will it take for me to earn $1? This has several underlying factors such as:
- What rate the outlet is using to pay performance royalties. Since a stream generates both a performance and mechanical royalty.
- The country, and the currency the stream occurred in – rates fluctuate over time
- The type of plan the listener has, ad-supported streams vs. Subscription supported streams
Here’s a breakdown based of the most popular streaming services:
OUTLETS | STREAMS TO EARN $1 |
---|---|
iHeartRadio | 50 – 150 |
Napster | 50 – 150 |
TIDAL | 50 – 150 |
Apple Music | 150 – 250 |
Amazon Music | 250 – 350 |
KKBox | 250 – 350 |
Spotify | 300 – 500 |
Deezer | 300 – 500 |
Anghami | 400 – 500 |
SoundCloud | 500 – 600 |
TikTok | 650 – 750 |
Pandora | 750 – 850 |
Alibaba | 2,400 – 2,500 |
Gaana | 7,400 – 7,500 |
Facebook/Instagram | 48,000 – 63,000 |
Several factors go into the revenue you receive from your music being streamed. This means that these numbers above could vary for you from outlet to outlet—but this provides an understanding of what to expect in general from certain services.